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Consumer Reseach

Over Five Million Baby Boomers Expect to Rent Next Home by 2020

Consumer Research | June 28, 2016

Baby Boomers and others aged 55 or older, including several million current homeowners, expect to move to rental units according to the first Freddie Mac 55+ Survey of housing plans and perceptions of people born before 1961. Read More

55+ers Poised to Have Significant Impact on Housing Market

Consumer Research | June 8, 2016

With 55+ homeowners controlling almost two-thirds or $8 trillion of the nation's home equity, the housing decisions they make in the coming years will significantly reshape America's housing market. Read More

Which is More Affordable: Renting or Homeownership?

Consumer Research | March 17, 2016

Despite rent increases and feeling burdened by finances, seven in ten renters currently feel renting is a more affordable choice than homeownership. Even among those who plan to move towards homeownership, half still see renting as a more affordable option. Read More


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