Reaching First-Time Homebuyers
Buying a home is a complex process that can easily overwhelm first-time homebuyers. Use these valuable resources to:
- Learn more about our mortgage products and training opportunities
- Help first-time homebuyers get started
- Assist business sources in preparing mortgage-ready homebuyers
Product Information and Training
Create momentum for your business in the purchase market arena by offering first-time homebuyers mortgage options that meet their needs. We have competitive and prudent mortgage solutions for mortgage-ready borrowers, even those with limited funds for down payment.
Products
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Fixed-rate mortgages. Leverage the power of a fixed interest rate for the life of the loan with a traditional 15-, 20-, or 30- year fixed-rate mortgage. These products offer payment stability and are an excellent option for first-time homebuyers.
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Super conforming mortgages. Increase your market penetration with affordable financing options for homebuyers who are looking to buy their first homes in high-cost areas.
Training
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Loan Prospector® Functionality. Use these resources to better understand how Loan Prospector works, and how it can help you process more loans.
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Super conforming mortgage training resources. Take advantage of our educational resources to become familiar with our purchase and delivery requirements for super conforming mortgages.
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Condominium Project Eligibility and Seller Warranties. This 90-minute interactive webinar will provide originators, processors, and underwriters with a high-level overview of Freddie Mac's requirements for Condominium Unit Mortgages.
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Acceptable Source of Funds. In this interactive 90-minute webinar we will review our requirements, guidelines, and policy changes for asset calculation and documentation to help ensure that borrowers have acceptable and sufficient funds.
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Underwriting Income and Employment. In this interactive two-hour webinar we will review our requirements, guidelines, and policy changes for employment and income calculations and documentation to help ensure that borrowers have the ability to repay obligations.
Grow Your Business Sources
Strengthen your relationships with real estate professionals, brokers, correspondents,and housing counselors by offering borrower outreach materials that help these business sources better prepare borrowers for homeownership.
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Get the Facts on Homeownership. Help your business sources conduct interactive workshops to help dispel common myths about homeownership that prevent people from exploring the possibility of buying and owning a home.
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First-Time Homebuyers: It's a Great Time to Buy. Share this article with your business sources for use on their web site, in a newsletter, or as a handout. Simply cut and paste.
- Customizable Postcard. Download this artwork, customize with your logo and contact information, print, and distribute to your business sources.
Reach Borrowers
Take advantage of these resources to expand your reach and assist first-time homebuyers with the homebuying process.
- Customizable Flyers. Use these design-ready flyers to reach first-time homebuyers. Customize these flyers with your logo and contract information, and have them handy at your points of sale.
- Understanding Automated Underwriting. This customizable marketing brochure provides details for your borrowers about automated underwriting and the role it plays in the mortgage process.
- Your Step-by-Step Mortgage Guide From Application to Closing. With Your Step-by-Step Mortgage Guide, you will find just about everything you need to help homebuyers navigate the mortgage process so that they take the right steps to purchase their home.
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Customizable marketing materials. Enhance your first-time homebuyer borrower outreach efforts with these pre-designed marketing materials that you can customize with your logo and contact
information.
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First-Time Homebuyers: It’s a Great Time to Buy. Share this article with first-time homebuyers who are looking for market information and practical homebuying tips. Use this article on your web site, in a newsletter, or as a handout. Simply cut and paste.
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Online Homeownership Guide. Direct your borrowers to the Freddie Mac Online Guide to the Homebuying Process for valuable information on homeownership by adding the link, www.FreddieMac.com/homeownership, to your website. It is important that you review our Linking Policy.
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Homeownership Education Materials. Use these high-quality educational materials about the various stages of the homebuying process to increase the number of mortgage-ready borrowers. Customize these materials with your logo and contact information, and get the most marketing impact from these pieces while helping pave the way toward successful homeownership for first-time homebuyers.
