Purchase Market Resource Center
Grow Your Purchase Market Business
Who's Your Next Homebuyer?
Renters are ready to take the leap to homeownership.
Now is the right time to energize your purchase market efforts. With the Purchase Market Resource Center you have access to the tools and resources you need to learn about Freddie Mac products, reach potential borrowers, and connect with business sources. Take advantage of the information we have gathered here to expand your efforts in reaching homebuyers in today’s changing marketplace.
Use our marketing tools and educational resources to help show your customers the benefits of responsible homeownership.
Gather tips to share with homeowners on selling an existing home and buying a new one in today’s market.
Explore our affordable lending options to reach first-time and low-income homebuyers.
Understand down payment and closing cost assistance options to generate sustainable financing and quality originations.
Learn the fundamentals behind a short sale, including the preparation process, requirements, benefits, and challenges.