Consumer Research

• Consumer Research | October 13, 2021

  Survey of Single Women Finds Low Confidence in Homeownership Prospects

  New consumer research from Freddie Mac found that the pandemic disrupted the homeownership goals of single female heads of households (SFHOHs). More

  
• Consumer Research | July 12, 2021

  Credit Reporting Perceptions

  According to a recent Freddie Mac survey of homeowners and renters, many Americans are confused about the impact of debt on their credit profile. More

  
• Consumer Research | March 22, 2021

  Confidence in Housing Market High as Concerns about Finances Linger

  New Freddie Mac research shows the uncertainty renters and homeowners have about their ability to pay their rent or mortgage during the pandemic. More

  
• Consumer Research | February 11, 2020

  New Survey Shows Affordability Continues to Drive Purchase and Rental Decisions

  A new Freddie Mac survey shows that affordability remains top of mind for those individuals looking to rent or purchase a home. In fact, Freddie Mac’s “Profile of Today’s Renter and Owner” shows vast majorities of both renters and homeowners believe their current living situation is the most affordable option. More

  
• Consumer Research | November 21, 2019

  New Survey Shows Generation Z Ambitious Yet Realistic About Homeownership

  The dream of homeownership is alive and well within “Generation Z,” the demographic cohort following Millennials, according to a pioneering new survey from Freddie Mac. More

  
• Consumer Research | June 26, 2019

  New Survey Reveals Affordability Challenges for Renters and Homeowners

  A new Freddie Mac survey of renters and homeowners shows that affordability issues continue to have profound impacts on homeowners and renters — with more than half of Americans making spending or housing changes to afford their monthly housing payment. More

  

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