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Duty to Serve

Through Duty to Serve, we’re tackling the nation’s most persistent housing challenges

The Housing Affordability Crisis

Video: A Shared Passion

We're facing a housing affordability crisis that affects around 40 million U.S. households. And that number is expected to grow. We welcome the opportunity to lead the industry in developing innovative solutions for rural housing, manufactured housing, and the preservation of affordable housing that will benefit the nation for generations to come.

Duty to Serve logo

Duty to Serve builds on our comprehensive community mission, which starts with our affordable housing goals and contributions to national affordable housing funds, and continues with our added efforts to stabilize communities, prevent foreclosures, responsibly expand credit and educate consumers.

Did you know?

68% of U.S. counties are considered rural.

In rural communities – and neighborhoods across the nation – our 3 percent down Home Possible® mortgage helps position qualified first-time homebuyers and low-to-moderate-income homebuyers for successful homeownership.

We’re working to create meaningful rural housing opportunities for more households:

Improve options for financing renovations

Collaborate with USDA to support housing for low‑income earners

Re-engage in the Low-Income Housing Tax Credit equity market

Did you know?

61% of all manufactured home communities are in 10 states.

Chris Nicely Chris Nicely

Our SmartMH program with Freddie Mac is bringing together leaders in the manufactured housing industry, lenders and housing counselors to foster better educated, mortgage-ready homebuyers.

Chris Nicely
CEO Next Step

We’re expanding financing for manufactured homes:

Buy loans on homes titled as real or personal property

Support communities with tenant protections

Support resident-owned communities

Did you know?

27% of renters today spend more than half their incomes on rent vs. 20% of them in 2000 and 12% in 1960.

Video: San Francisco RAD

We constantly innovate to find new and better ways to preserve affordable rental housing.

We’re focusing on preserving affordable housing to foster strong, stable communities:

Buy more loans tied to affordable housing preservation programs designed to help keep housing costs and rents affordable

Promote energy-efficiency property upgrades

Set industry standards and minimize operational burdens to help lenders support the market further

Making a Positive Difference Together

We’re engaging with the industry, community organizations, all levels of government, and other dedicated organizations to take action.

Working together, we’re building a better future.

Join the conversation at #DutyToServe